Downtown Bozeman

Life is downtown, and that couldn't be more evident in Bozeman. Anything from outdoor street concerts and car shows to amazing food and shopping the center of Bozeman culture is downtown. Partnering with the Downtown Bozeman Partnership, we created a website that showed off the heart of this small Montana town.

The Problem:

Downtown Bozeman Partnership had a website that was 5+ years old, and it was beginning to show its age. Their ability to update content and the lack of a mobile interface made the sites user experience wane over the years. They needed a modern system to manage the website and a fresh look that showed off the unmatched energy of Downtown Bozeman.

Directory Listing

Our Solution:

The first step we wanted to highlight the main focuses of Downtown Bozeman. Shop, Dine, and Play became our most important three centers and providing people with quality information that was easy to get to was our goal. Creating easy to manage business directories with custom Google Maps was the first step. Next, we created a super easy to use calendar of events that allowed community submissions and an incredible search functionality. Finally, and finally, a helpful news feed allowing them to keep the community informed on all, happening downtown. Tack on a fantastic responsive framework, and we were in business.

Event Information

Results:

Traffic to the site reached all times highs in the summer of 2016 and had stayed steady surpassing the previous site's traffic. User interaction has remained robust and consistent with a steady stream of users creating events, purchasing downtown dollars, and getting excited to head downtown.

Content Management